Sunday, November 4, 2007

Had another look at the forums - plenty to read. Interesting, especially for what is left out - nothing about Tversky and Kahneman, anchoring, biases, choice theory, JND etc. Plenty on maths especially SVD, but all (or at least all the items I read) ignore the fact that there are humans actually making the ratings. Surely, this piece of information should be informing the way people go about trying to build their models?

No comments: